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resume (.doc) | resume (.pdf) | print page | close window |
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Contact |
Joe Edakkunnathu
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Work History |
07 - Sapient Creative Design Manager // March '07 to Oct. '07 |
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06 - Monster Worldwide (TMP - Advertising & Communications) |
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Senior Interactive Art Director // Dec. '01 to March '07 |
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TMP Worldwide is the largest recruitment advertising agency in the world and is the parent company for Monster.com. I was brought in to help grow the level of interactive talent and help the department grow in terms of its interactive capabilities since the department initially focused on print media for its clients. Since then, I have had the opportunity to help the department become more efficient in their creative processes as well as serve as an interactive mentor for other creatives. As the resident new media expert, I often serve as a consultant for developing high-level interactive ideas for new business pitches. Similarly in that role, I helped lead an initiative to build websites that comply with SEO best practices within several of the company's development centers nationwide. I was instrumental in helping building SEO as a product offering in-house as it was previously an outsourced solution. As a creative, I helped develop award-winning creative for a variety of Fortune 500 clients across various media such as print, trade show material, interactive CD-ROMs, custom job postings, e-mail campaigns and websites.
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05 - Circle Point Digital, LLC |
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Partner/Creative Director // May '04 to Feb '06 |
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Started as a side project, Circle Point Digital was created as an online experiment on how to build a creative business from the ground up - electronically. My partner and I developed our entire business process from start to finish, from how a request comes in, to assigning resources, and managing the project through a modified web-based project management tool called Copper, all the way down to billing and receivables. My responsibility was primarily as creative director and project manager as well as creative recruitment. We sourced talent internationally including Argentina, Philippines, India and Canada as both designers and programmers in our virtual company. We managed our clients through our project management tool, my partner did the client facing work and I was to ensure creative quality of our services from concept to completion from our international sub-contractors.
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04 - theSOULwithin, Inc |
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Freelance Interactive Art Director // Sep. '01 to Present |
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theSOULwithin is my freelance entity that I have dabbled with off and on over the years. I mainly focus on Chicago based companies doing a variety of website design or Flash work. Serving as a creative consultant, I often help small businesses develop their own unique brand and help them look much larger. Learning about how many types of businesses work has been one of the most enjoyable aspects of designing. It's trying to solve a business issue through a design solution that has been most interesting part of the process for me.
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03 - divine, inc. (USWeb/CKS > marchFIRST > divine interventures) |
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Art Director // Aug. '99 to Sep. '01 |
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One of the best experiences of my life was being in the industry before, during and after the whole dot com bubble. At the time I joined USWeb/CKS, they had the largest interactive development revenue of anyone in the world, and when they merged with Chicago-based tech firm, Whittman-Hart to form marchFIRST, we became the largest internet consultancy in the world at over 10,000 employees worldwide.
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02 - DDB Digital (currently known as Tribal DDB) |
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Web Designer/Art Director // Feb. '98 to Aug. '99 |
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Working at DDB exposed me to my first experience of developing interactive work for some of the most well known brands, including the opportunity to both design and build Budweiser.com in 1998. We often strategized with the "offline" account teams to create cohesive brand experience within the online space, right when internet advertising was taking off.
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01 - Morningstar.com |
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Web Designer/Front-end Programmer // Prior 6 mo. internship > May '97 to Jan. '98 |
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Morningstar is a leader in the financial world as its "star" rating system is the industry stand for rating mutual funds ratings. In the early 90's they moved their services online and included editorial content as well as stock and fund screening interfaces which I helped design. This was where I got my first taste of information design, a challenge on how best to display complex information as well as a large amount of content. Other duties included HTML programming and QA as well as complimentary imagery for the site's editorial content which I coordinated with their in-house design department.
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Skills |
Conceptual thinking for how design and technology can impact an interactive experience, Art direction, web/CD-Rom based interaction and information design, corporate branding, Flash animation, organic search engine optimization, print design, basic audio and video editing |
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Applications |
Photoshop, Illustrator, ImageReady, Indesign, Flash, Fireworks, Dreamweaver, BBEdit, QuarkXpress, Acrobat Pro, QuickTime Pro, Cleaner (video), Squeeze (video), Peak LE (audio), Web Position Gold, MS Office |
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Technologies |
HTML, CSS, basic Actionscript, understanding of dynamically driven content |
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Education |
(BFA) Bachelors of Fine Arts in Graphic Design at the University of Illinois at Chicago.
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Affiliations |
Art Director's Club |
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Awards |
Employment Management Assoc. Creative Excellence Awards (EMA) - 2003, 2004, 2005 |
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Interests |
Gadgets, Technology, Knowledge, Web 2.0, Cooking, Traveling |
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resume (.doc) | resume (.pdf) | print page | close window |
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